PROJECTS
GIFFGAFF
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For D&AD 2023, I worked in a team of two on the Giffgaff project. The brief was to tell the world about giffgaff becoming a B-corp. With the use of video, stop motion and digital illustrative animation. Me and my partner were able to express Giffgaff's story in their style. I made a main Instagram reel which educated the community on what a B-corp is and how Giffgaff are becoming one. I was in charge of the advertisements which followed giffgaffs brand guide. Alongside the advertisement posters, I brought them to life by turning them into gifs for their instagram.
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Software used to create these were Procreate, Adobe PremierPro, Illustrator and InDesign.
THE STRANGE CASE OF THE SECRET SWEETS
This is a project I have worked on at university. Sweet packaging based on the book 'The strange case of Dr Jekyll and Mr Hyde'. This packaging contains a design on the inside of each product, either Dr Jekyll or Mr Hyde, the audience does not know what character they are getting until they open it and eat the sweets. Depending on what character is inside, the sweets will either be sweet or sour. I designed the net for the packaging myself and it does not require glue, this enables it to be turned inside out by the audience without any ripping. All the illustrations are mine, including the custom type 'Secret Sweets'.